The Handshake logo is the visual mark of the brand and must therefore be valued and used responsibly. It represents who we are at a glance—confident, forward-facing, and approachable.

Use the wordmark only in approved color combinations—Lime on dark brand colors and Black on White or light backgrounds, when accessibility standards are met.

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Icon and avatars

The Handshake “H” icon is used for avatars, favicons, Handshake profiles, and to represent our products.

App avatar

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Using the “H” icon

Our icon can also be used to promote your presence on Handshake. For example, when you link to your Handshake profile, it's appropriate to use the “H” logo. You may use it alongside other social icons. It should be used at equal size to neighboring icons. Be sure to maintain its shape and proportions and provide adequate clear space between logos.

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Minimum sizes

For digital uses, the minimum size for the logotype is 100px. In print, the minimum size is 30mm. For digital uses, the minimum size for the symbol is 30px. In print, the minimum size is 10mm. In addition, there is a specific size for Favicons which needs to be 16px.

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Misuses